CHEN, Taiyu; THANABORDEEKIJ, Pithoon; LEURCHARUSMEE, Supanika. Factors Determining the Behavior Intention to Use Traditional and Livestream E-Commerce Platforms in China: The Unified Theory of Technology Acceptance Framework. United Frontiers Conference Proceedings (UFCP), [S. l.], v. 2, n. 2, p. 4, 2024. DOI: 10.56868/ufcp.v2i2.44. Disponível em: https://www.ufaalr.com/proceedings/index.php/ufcp/article/view/44. Acesso em: 11 mar. 2025.